Research Directory

Type
Topic
  1. Journal Articles Marketing 2010

    An Exploratory Study of Attendee Activities at a Business Trade Show

    Srinath Gopalakrishna
    Journal of Business and Industrial Marketing
  2. Journal Articles Marketing June 2010

    The Effects of Absorptive and Joint Learning on the Instability of International Joint Ventures in Emerging Economies

    Shaoming Zou
    Journal of International Business Studies
  3. Journal Articles Marketing February 2010

    Customer Value Impact of Sales Contests

    Srinath Gopalakrishna
    Journal of the Academy of Marketing Science
  4. Journal Articles Marketing 2010

    "Dynamic Strategic Goal-Setting: Theory and Initial Evidence"

    S. (Ratti) Ratneshwar
    Review of Marketing Research
  5. Journal Articles Finance 2010

    Who benefits from market integration? A comparative study of Yankee IPOs from high and low integrated markets

    Kuntara Pukthuanthong
    Journal of Financial Transformation
  6. Book Chapter Marketing 2010

    Consumer cognitive complexity and the dimensionality of multidimensional scaling configurations

    Book Series: Review of Marketing Research
  7. Book Chapter Finance 2010

    Multinational Finance and Global Financial Market Integration

    Kuntara Pukthuanthong
    Handbook of Technology Management
  8. Journal Articles Management 2010

    That’s Our Turf!: Identity Domains and Competitive Dynamics

    Academy of Management Review
  9. Journal Articles Marketing 2010

    Channel Design, Coordination, and Performance: Future Research Directions

    Lisa K. Scheer
    Marketing Letters
  10. Journal Articles Marketing 2010

    The Effects of Supplier Capabilities on Industrial Customers' Loyalty: The Role of Dependence

    Lisa K. Scheer
    Journal of the Academy of Marketing Science