Research Directory

Type
Topic
  1. Book Chapter Marketing 2000

    “Consumer Goal Structures and Goal Determination Processes: An Integrative Framework”

    The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires
  2. Book Chapter Marketing 2000

    “Introduction: The Why of Consumption”

    The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires
  3. Book Chapter Marketing 1999

    Material Values

    The Elgar Companion to Consumer Research and Economic Psychology
  4. Journal Articles Marketing 1999

    "Juggling and Hopping: What Does it Mean to Work Polychronically?"

    Journal of Managerial Psychology
  5. Book Chapter Marketing 1999

    Possessions, Materialism, and Other-Directedness in the Expression of Self

    Consumer Value: A Framework for Analysis and Research