Research Directory

Type
Topic
  1. Journal Articles Marketing 2009

    Exploring the Origins of Enduring Product Involvement

    Qualitative Market Research: An International Journal
  2. Books Marketing 2009

    Export Marketing Strategy: Tactics and Skills That Work

    Export Marketing Strategy: Tactics and Skills That Work
  3. Journal Articles Marketing January 2009

    Ambivalence and Attitudes in Consumer Replacement Decisions

    Journal of Consumer Psychology