Publications tagged as Staff

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  1. Journal Articles Management 1996

    Managerial Categorization of Competitors: Using Old Maps to Navigate New Environments

    Organization Science
  2. Book Chapter Marketing 1996

    Materialism, Desire, and Discontent: Contributions of Idealized Advertising Images and Social Comparison

    Marsha Richins
    Marketing and Consumer Research in the Public Interest
  3. Journal Articles Marketing 1996

    The Effects of Trust and Interdependence on Relationship Commitment: A Trans-Atlantic Study

    International Journal of Research in Marketing
  4. Journal Articles Accountancy July 1996

    Market Valuation of Regulatory Assets In Public Utilities

    Inder K. Khurana
    The Accounting Review
  5. Journal Articles Marketing 1996

    "Goal-Derived Categories and the 4 Antecedents of Across-Category Consideration"

    S. (Ratti) Ratneshwar
    Journal of Consumer Research
  6. Journal Articles Management 1997

    "Group choice in ultimatum bargaining." 

    Christopher Robert
    Organizational Behavior and Human Decision Processes
  7. Journal Articles Accountancy 1997

    Firms in Which Cash Flows Dominate Earnings in the Valuation Process

    Inder K. Khurana
    Journal of Accounting and Finance Research
  8. Conference Proceedings Marketing 1997

    Society for Consumer Psychology

    S. (Ratti) Ratneshwar
    1997 Annual Conference Proceedings
  9. Journal Articles Accountancy 1997

    Superfund Liabilities and Governmental Reporting Entities: An Empirical Analysis

    Inder K. Khurana
    Journal of Accounting and Public Policy
  10. Journal Articles Marketing 1997

    "Benefit Salience and Consumers' Selective Attention to Product Features"

    S. (Ratti) Ratneshwar
    International Journal of Research in Marketing