Research Directory

Type
Topic
  1. Journal Articles Marketing 1990

    Measuring Material Values: A Preliminary Report of Scale Development

    Advances in Consumer Research
  2. Journal Articles Accountancy 1990

    Trust or Antitrust for the Profession of Accountancy?

    Research in Accounting Regulation
  3. Journal Articles Marketing 1989

    Remedies for Product Counterfeiting

    Business Horizons
  4. Journal Articles Management 1989

    "Consumer expenditures at direct produce markets."

    Southern Journal of Agricultural Economics
  5. Journal Articles Marketing 1989

    Extending the Concept of Shopping: An Investigation of Browsing Behavior

    Journal of Academy of Marketing Science
  6. Journal Articles Marketing 1989

    “Non-Response in Mail Surveys: An Integrative Review”

    Applied Marketing Research