Publications tagged as Faculty

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  1. Journal Articles Marketing 1988

    Retail Trade Associations: Enhancing Members' Power in Relationships with Suppliers

    Bruce J. Walker
    Journal of Retailing
  2. Journal Articles Finance September 1988

    Capital Structure Theory and REIT Security Offerings

     Journal of Finance
  3. Journal Articles Marketing 1988

    Correlates of Price Acceptability

    Peter Bloch
    Journal of Consumer Research
  4. Journal Articles Accountancy September 1988

    New Developments in Summary Annual Reports

    Billie M. Cunningham
    The CPA Journal
  5. Journal Articles Accountancy 1988

    The Telecourse as an Alternative to a Traditional In-Class Accounting Course

    Billie M. Cunningham
    Community/Junior College Quarterly of Research and Practice
  6. Journal Articles Marketing October 1988

    The Call of International Markets

    Bruce J. Walker
    Franchising World
  7. Other Marketing 1988

    Sabbatical Leaves - Worthwhile or Worthless

    Bruce J. Walker
     Business (ASU College of Business)
  8. Other Marketing 1988

    Service Quality: A Unique Challenge for Electric Utilities

    Bruce J. Walker
    Electric Perspectives
  9. Other Marketing 1989

    Supply and Demand Strategies in the Service Sector: An Expanded View of Real Estate Strategy Options

    Marsha Richins
    W. Black, Real Estate Institute Reports
  10. Journal Articles Marketing 1989

    “Non-Response in Mail Surveys: An Integrative Review”

    S. (Ratti) Ratneshwar
    Applied Marketing Research