Publications tagged as Faculty

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  1. Book Chapter Marketing 2012

    Portrait of the Artist as a Young Cat: Holbrook, Aesthetics, and Marketing

    Peter Bloch
    Legends in Marketing
  2. Book Chapter Management 2012

    The Mind of the Strategist and the Eye of the Beholder: The Socio-cognitive Perspective in Strategy Research

    Handbook of Research on Competitive Strategy, Giovanni B. D'Agnino (Ed.)
  3. Journal Articles Management 2012

    The Wheel Model of Humor: Humor events and affect in organizations

    Christopher Robert
    Human Relations
  4. Journal Articles Marketing 2012

    Why do we fail? Using experiences of failure to design case libraries

    International Journal of Designs for Learning
  5. Journal Articles Marketing 2012

    “Drivers of Consumer-Brand Identification"

    S. (Ratti) Ratneshwar
    International Journal of Research in Marketing
  6. Journal Articles Accountancy 2012

    “Eliminating the 20-F reconciliation from IFRS to U.S. GAAP: Short-term and long-term effects.”

    Ken W. Shaw
    Research in Accounting Regulation
  7. Journal Articles Marketing 2012

    “Understanding Loyalty Bonds and Their Impact on Relationship Strength: A Service Firm Perspective”

    S. (Ratti) Ratneshwar
    Journal of Services Marketing
  8. Other Management 2012

    Spending Your Time Wisely: How to Get the Maximum Benefit from Your College Years

    Business2Community.com
  9. Other Entrepreneurship, Management January 2012

    Perfect Pitch: 6 Tips You Can Learn From Student Pitch Competitions

    Under30CEO.com
  10. Other Entrepreneurship, Management January 2012

    Can Entrepreneurship Be Taught?

    GettingSmart.com