Publications tagged as Faculty

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  1. Conference Proceedings Marketing 1979

    Consumer Complaining Processes: A Comprehensive Model

    Marsha Richins
    New Dimensions of Consumer Satisfaction and Complaining Behavior
  2. Other Marketing April 1979

    Marketing Challenges for Solar Products

    Bruce J. Walker
    Business
  3. Conference Proceedings Marketing 1980

    Consumer Perceptions of Costs and Benefits Associated with Complaining

    Marsha Richins
    Refining Concepts and Measures of Consumer Satisfaction and Complaining Behavior
  4. Conference Proceedings Marketing 1980

    Product Dissatisfaction: Causal Attribution Structure and Strategy

    Marsha Richins
    Marketing in the 80's, AMA Educators' Proceedings
  5. Conference Proceedings Marketing 1980

    What is Product Importance? A Theoretical Analysis and Synthesis

    Peter Bloch
    Theoretical Developments in Marketing
  6. Conference Proceedings Marketing 1980

    What is Product Importance? A Theoretical Analysis and Synthesis

    Marsha Richins
    Theoretical Developments in Marketing
  7. Journal Articles Marketing 1980

    Advertising Trends and the Small Retailer

    Bruce J. Walker
    American Journal of Small Business
  8. Journal Articles Management 1980

    Factors affecting the performance and satisfaction of adult men and women attending college

    Research in Higher Education
  9. Journal Articles Marketing 1980

    The Channels Manager: Marketing's Newest Aide?

    Bruce J. Walker
    California Management Review
  10. Journal Articles Management December 1980

    Turnover and competition for expected job openings: An exploratory analysis

    Academy of Management Journal