Trulaske Stories

American Outdoor Brands is proud to partner with the Trulaske College of Business, and specifically the MU ITC, as it gives us exposure to a talented group of faculty and students that are helping us explore the expansion of our international footprint. 

Through my time with Mizzou's ITC, I have become confident in my abilities to interpret large amounts of data, utilize different databases, and communicate research findings in an accessible way.

The overall environment of the internship was unbelievably positive and if I had one negative thing to say it would be that it ended too soon.

My project allowed me to learn about global markets relevant to my industry of interest. This proved to be eye-opening, as there are limited ways for Mizzou students to get such insight into international markets.

The most important thing I learned during my time as an intern with the MU International Trade Center was the importance of teamwork.

Exploring global markets to provide useful information for American Outdoor Brands allowed me to understand the different processes, costs, and information needed when participating in international trade.

It was a pleasure to be included in this program, and we extend our best wishes to the students, and to the faculty and advisors who made it such an impressive success.

The International Trade Center market research report was impressive with well-considered, fact-driven, conclusions based on an amazing compilation of data.

We believe the information compiled by the students/MU International Trade Center, will be helpful to us in identifying customers with the highest growth potential. This information will help us a lot as we move forward.

Not only has the ITC provided excellent customer service, but their research and findings have proven extremely useful and have helped increase our sales internationally.