Seeking Redress for Consumer Dissatisfaction: The Role of Attitudes and Situational Factors
Journal of Consumer Policy
Volume
8
Journal Articles
Marketing
March 1985
Richins, Marsha L. and Bronislaw J. Verhage (1985), "Seeking Redress for Consumer Dissatisfaction: The Role of Attitudes and Situational Factors," Journal of Consumer Policy, 8 (March), 29-44.