Media Images, Materialism, and What Ought to Be: The Role of Social Comparison

 Meaning, Measure, and Morality of Materialism
Conference Proceedings
Marketing
1992

"Media Images, Materialism, and What Ought to Be: The Role of Social Comparison," in Meaning, Measure, and Morality of Materialism, with F. Rudmin (editors), Provo, UT: Association for Consumer Research, 202-206, 1992.