Materialism and the Idealized Images of Advertising
"Materialism and the Idealized Images of Advertising," in Marketing Theory and Applications, 4, Rajan Varadarajan et al., Chicago, American Marketing Association, 1993.
"Materialism and the Idealized Images of Advertising," in Marketing Theory and Applications, 4, Rajan Varadarajan et al., Chicago, American Marketing Association, 1993.