Graduate Certificates

Marketing Analytics Certificate

The Graduate Certificate in Marketing Analytics will deepen your understanding of Big Data that inform marketing strategies, tasks, and decisions. Leverage predictive data modeling and data-mining tools to deliver strategic analytical solutions and create value across markets and industries.

This certificate is designed for people who:

  • Enjoy working with numbers and want to enhance their skills for career advancement
  • Have basic statistical proficiency and want to learn more
  • Want to learn how to use data to make better marketing decisions or to consult with marketing clients

Classes are taught on-campus at the University of Missouri in Columbia.

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