Shaoming Zou

MNC's Control of Their Operations in the Foreign Markets: An Integrative Theoretical Model

Journal of International Marketing
Volume
16
Issue
1
Journal Articles
Marketing
2008

Dong, Beibei, Shaoming Zou and Charles R. Taylor (2008), "MNC's Control of Their Operations in the Foreign Markets: An Integrative Theoretical Model," Journal of International Marketing, 16(1), 98-119.

Tags

Marketing