Forbes Names Company Launched by Two Trulaske Graduates To Most Promising List
Influence & Co. has been named #72 on the list of "America's Most Promising Companies" by Forbes. The company was launched in 2011 by John Hall, a Trulaske alumnus who graduated in 2008, and Kelsey Meyer, a 2011 Trulaske graduate. Influence & Co. is located in Columbia, Mo. and focuses on providing a specific form of content marketing -- by-line articles for individuals and brands.
The company has seen huge growth in the last several years. It launched with two employees and $3,000 in revenue and grew to 45 employees and a revenue of $1.5 million by 2013. The company is expecting to generate $3-$5 million in revenue in 2014. CEO John Hall attributes the firms success to its focus on by-line articles, a form of content marketing that few other firms are pursuing. More...