The Effects of Perceived Interdependence on Dealer Attitudes
Kumar, Nirmalya, Lisa K. Scheer and Jan-Benedict E.M. Steenkamp (1995), "The Effects of Perceived Interdependence on Dealer Attitudes" Journal of Marketing Research, 32 (August), 348-356.
Kumar, Nirmalya, Lisa K. Scheer and Jan-Benedict E.M. Steenkamp (1995), "The Effects of Perceived Interdependence on Dealer Attitudes" Journal of Marketing Research, 32 (August), 348-356.