Image Wade Wheeler
Marketing Advisory Board, Marketing

D. Wade Wheeler

Adjunct Faculty/Agent

Trulaske College of Business/State Farm Insurance

Diamond Wade Wheeler is an Investment Advisor and Registered Representative with State Farm in Webster Groves, Missouri. He graduated from Mizzou with a BSBA in Finance and Banking in 1984 and earned an MBA in Finance from the University of Missouri—Kansas City in 1988. He is continuing his studies in a doctoral program at Webster University pursuing a Doctorate in Business Management. After positions in commercial banking with Commerce Bancshares, Merchants Bank, and Marine Midland Bank, Wade became a State Farm Representative in 1991. He was promoted to Agency Field Consultant in 1995 and to Agency Field Executive in 1999.  Wade also served as Marketing Director leading a two-year project for State Farm in Columbia to build a marketing department and marketing website from the ground up as well as oversee advertising. Wade is a Chartered Life Underwriter (CLU), Chartered Financial Consultant (ChFC), Chartered Advisor for Senior Living (CASL), Chartered Leadership Fellow (CLF), and passed the Certified Financial Planner (CFP) exam.  He serves the Trulaske College of Business on the Marketing Advisory Board and as an Adjunct Instructor in the Center for Sales and Customer Development where he teaches Sales Management. He is also active in the Alumni Mentoring Program.  Wade has served on the Board of Directors for the National Association of Insurance and Financial Advisors of Greater St. Louis.  He has also served on the Board of Directors for the Society of Financial Service Professionals.  He and his wife, Vicki, live in Chesterfield, MO and are the parents of Diamond Max (who is a May 2011 graduate of Mizzou), Paige Kristine (who is a 2014 graduate of Mizzou), and Andrea Eleanore (who is a doctoral student at the Chicago School of Professional Psychology in Washington, D.C.).


MBA in Finance, University of Missouri-Kansas City, 1988; BSBA, Finance and Banking, University of Missouri, 1984

Recent Publications

Wheeler, D. W. (2020). Co-opting Artificial Intelligence as an Opportunity for Financial Service Professionals. Journal of Financial Service Professionals, 74(1), 66–72.