Pursuing quantum questions: Trulaske researchers investigate emerging technology’s potential
Trulaske researcher explores how hard times hit human capital investments
Mizzou professor ranks Super Bowl’s most unforgettable ads
Katie Essing’s students don’t just watch Super Bowl commercials — they dissect them to see which ones have championship DNA. A marketing professor at the University of Missouri’s Robert J. Trulaske, Sr.
Research spotlight: Accountancy insights from the Trulaske College of Business
The faculty of the Trulaske College of Business School of Accountancy are at the forefront of addressing some of the most pressing concerns in contemporary accounting.
Research spotlight: Finance insights from the Trulaske College of Business
Faculty in the Robert J. Trulaske, Sr. College of Business Finance Department are always busy examining the issues relevant in today's world of finance.
Making connections: Mizzou Accounting Research Colloquium brings successful doctoral alumni and students together
The Robert J. Trulaske, Sr. College of Business held the Mizzou Accounting Research Colloquium May 16-17 in Cornell Hall.
Research Spotlight: Marketing insights from the Trulaske College of Business
While faculty members of the Marketing Department at the Robert J. Trulaske, Sr.
Successful professionals share their experiences during the inaugural 2023 Trulaske Doctoral Alumni Research Colloquium
The Robert J. Trulaske, Sr. College of Business held its inaugural Trulaske Doctoral Alumni Research Colloquium Oct. 14-15 in Cornell Hall. The event sprung from a new partnership spearheaded by Lisa Scheer, professor of marketing and Emma S.
Why organizations need changemakers and how to spot them
“It is not the strongest of the species that survives, not the most intelligent that survives. It is the one that is the most adaptable to change.” - Charles Darwin
Better to be liked or remembered? Research finds linguistic recipes for likable and memorable slogans
Article courtesy of MU News Bureau.
School of Accountancy Director Vairam Arunachalam named chair of IMA Research Foundation
Story produced in cooperation with IMA® (Institute of Management Accountants)
Expert Analysis: How to use AI news to make a profit in your investments
Story courtesy of Show Me Mizzou
Trulaske finance faculty make waves with innovative research
Faculty in the Trulaske College of Business' Finance Department have been hard at work conducting research that sheds light on some of the most pressing issues in the world of finance.
Most workplaces haven’t reached their full potential, new MU study finds
Article courtesy of MU News Bureau
MU research shows managers must step up to encourage more employees to be leaders, ultimately increasing the effectiveness of the workplace.
MU study suggests best practices for attracting new customers
Article courtesy of MU News Bureau
Study shows the key to attracting new customers is to know how to leverage new and veteran salespeople.