Professor Emeritus
Marketing
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Role
Areas of Expertise
Research Interests
Marketing, Product design, Consumer behavior
language
Peter Bloch studied at the University of Texas and has previously taught at the University of Massachusetts and Louisiana State University. He has published over thirty articles dealing with various aspects of consumer behavior. His current research interests include product design effects on consumers, the origins of product-related hobbies, and the modern culture of celebrity. Bloch taught consumer behavior at the undergraduate and graduate levels and is a leader in the use of classroom technology.
Education
- PhD, University of Texas at Austin, 1981
- MBA, University of Texas at Austin, 1976
- BBA., University of Texas at Austin, (highest honors) 1974
