Cathy Atkins is the Director of Resource Development at the Heart of Missouri United Way. Prior to joining the United Way, she owned Savant Business Development Systems in Columbia, MO, a sales & management training, and consulting business where she was a nationally recognized speaker and coach for Sandler Training for 11 years. Cathy holds a BA in Journalism ‘92 (Radio/TV) from Mizzou. She spent 15 years in the media business, selling and designing marketing campaigns in print and radio. Cathy is a member of Northwest Rotary Club, Columbia Women’s Network, and the Columbia Chamber of Commerce. She serves as a Lay Leader for the United Methodist Church and is the Chair of their Communications Commission. She has been featured in the Columbia Business Times as “People You Should Know” and awarded with Columbia’s prestigious “40 Under 40” recognition in 2003. While at MU, she found her sweetheart, Aaron, also’92 Mizzou alum. They’ve been married 21 years and have 2 teenage daughters.