Christopher J. Groening
Assistant Professor
Marketing
Trulaske College of Business
Office:
419 Cornell Hall
University of Missouri
Columbia, MO 65211
Office Hours:
By Appointment Only
Phone: (573) 884-8053
E-Mail: groeningc@missouri.edu
Home Page
Vita
Christopher Groening recently joined the faculty at the University of Missouri after completing his PhD at the University of Pittsburgh in 2008. Prior to obtaining his PhD, Chris spent nine years working in the multimedia field in various start-up companies in Silicon Valley. His first publication was in the Journal of Marketing in July 2008. Chris's current academic research centers around investigating stakeholder influence on the financial outcomes of a firm.
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Educational Background
B.S. - Computer Engineering University of California, San Diego, La Jolla, CA 1993
B.S. - Cognitive Science University of California, San Diego, La Jolla, CA, 1993
Master of Computer Science, State University of New York, Stony Brook, NY, 1994
M.B.A., University of Pittsburgh, 2004
Ph.D., University of Pittsburgh, 2008.
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Publications
"Customer, Employer, and Employee Satisfaction in Small-Service Settings: An Application to Franchise Networks," with H. Evanschitzky, V. Mittal and M. Wunderlich, Journal of Service Research, 14 (2), 136-148, 2011.
Refereed Journal Articles
"Does Customer Satisfaction Lead to an Increased Firm Value?," with L. Aksoy, B. Cooil, T. Keiningham and A. Yalcin, GfK Marketing Intelligence Review, 1 (2), 1-6, 2010.
"Web-based Training and Interrater Reliability Testing for Scoring the 3 Hamilton Depression Rating Scale," with J. Rosen, B. Mulsant, P. Marino, R.C. Young, and D. Fox, Psychiatry Research, 2008.
“Customer Satisfaction and Stock Price: An Analyst Perspective,” with L. Aksoy, B. Cooil, T. Keiningham and A. Yalςin, Journal of Marketing, 72 (4), 105-122, 2008.
Other Publications
"Diffusion," with D. Nguyen in Encyclopedia of Media Communications (1st ed), Peter Mavrikis, editor, Armonk, NY: M E Sharpe Inc., 2010.